Digital Work
Social Media Gif
Flashing Gif for Hotpoint’s Social Media
Free delivery wouldn't always be something you'd shout about, but when you're dealing with large domestic appliances it can be a big draw, so to get potential customs clicking the buy button Hotpoint wanted a Gif to catch their eye on their socials and take them to their website. Created simply and quickly in Photoshop.
Social Media Images
New Technology Campaign for Whirlpool's Social Media
Whirlpool had a new dishwasher design which enabled larger loads to be washed in a conventional full-sized dishwasher, making it more economical to wash more with the same cycle of water. A bonus for large busy households and better for the environment. This campaign on social media had the clear facts displayed so potential customers could read exactly what they would be getting.
Web Banner Design.
Campaign Web Banners for Hotpoint’s Home Page
In a world of Black Friday campaigns, Hotpoint tasked me with creating a series of web banners for their home page carousel that would be appealing to all prospective customers visiting their site. They had to look uniform but be enticing and of course adhere to their brand guidelines and homely terracotta tones.
Web Banner Design.
Web Banners for the Ultima Displays Home Page
With any new work produced, exhibition booked, or new brochure published, we were always mindful of creating a web banner for use on the home page of the company's website. With so much going on in such a big company there was fierce competition to get your banner on!
Linked Email Footers.
Linked Footers for Email Signatures
As you can imagine emails are probably a company's most prolific form of daily communication. So it was imperative that with any push to drive something new or news worthy that we create a signature for our emails. Together with an image we would also make sure that these footers contained a link to the news landing page on Ultima Displays website, or to a registration page for an event.
Simple but effective.
Email Marketing.
Formulate Snake E-Shot Open Rate: 31%
Please click the thumbnail
to view the email in full glory!
Formulate Snake E-Shot
Using Dotmailer I was briefed to introduce customers to our new Formulate Snake product. The first in the new range of Formulate products, The Snake was to be a tester piece to gauge response to a completely new type of product.
Tablet Holder Heroes E-Shot Open Rate: 32%
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to view the email in full glory!
Tablet Holder Heroes E-Shot
Our secure tablet holders needed some exposure. So I set about making them Super Heroes as they protect tablets so well! This E-Shot showed trade customers the pricing and USP's in a simple format, combined with an unbranded PDF to download so they could send on to their customers.
Barracuda Banner E-Shot Open Rate: 34%
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to view the email in full glory!
Improved Barracuda E-Shot
Being briefed to showcase our improved banner the Barracuda, I was to highlight all the new and previous benefits. Additionally I was to provide a fact sheet and an unbranded version, both as PDF's, so trade customers could send them on to their customers.
Click HERE to see the fact sheet.
Quick+ Pop-up Bundle E-Shot Open Rate: 35%
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to view the email in full glory!
Quick+ Pop-up Bundle E-Shot
The Quick+ Pop-up wall is a great solution for small exhibitions. Combined with the Atlas Case, which converts to a counter and it all packs away in, means you've got yourself a fabulous set of portable display solutions! This E-Shot shouted about a great product at a great price. Sent to our trade customers with the usual link to an unbranded PDF version for re-sending.
Overbranding Invitation E-Shot
Open Rate: 36%
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to view the email in full glory!
Brochure Overbranding E-Shot
The annual A4 100+ page product catalogue was a great favourite of our Trade Customers. It's so popular that each year we invited them to send us their print-ready PDF artwork for their own overbrand covers.
This E-Shot went out from trusty Dotmailer also.
Improved
Orient Banner
Open Rate: 35%
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to view the email in full glory!
Improved Orient Banner E-Shot
Again using Dotmailer, I was briefed to explain all the great improvements we had made to our best selling banner; 'The Orient". I needed to highlight all the new as well as the previous benefits of this banner. I also provided a fact sheet and an unbranded version of this email, both as PDF's, so trade customers could send them on to their own customers.
New Product Brochure Launch
Open Rate: 34%
Please click the thumbnail
to view the email in full glory!
New Product Brochure E-Shot
With all the new products being developed throughout the year we wanted to launch some to customers as soon as they were ready. As they had missed the Annual Display Solutions Handbook publication at the start of the year, we launched the new series of A5 seasonal 'New Product Updates' Brochures and announced their arrival with a Dotmailer E-Shot.
